A cookie is a small piece of data websites store within your web browser, and which is sent back to the website that stored it each time you access it.
Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to you by gathering and remembering information about your activity or preferences.
A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.
Cookies are deemed either “essential” or “optional”. Essential cookies are part of making a website operate correctly. Most web browsers automatically allow essential cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of websites.
Optional cookies allow additional functionality: we are required by law to ask your permission to set these cookies.
There are two types of cookies in common use: first-party cookies, and third-party cookies.
First-party cookies are only sent back to the organisation that set them: in this case, 360Giving. Third-party cookies allow information to be shared across websites and with third parties.
The About Cookies website has more information about cookies and how to manage them in modern web browsers, including how to opt out.
Understanding website visitor and traffic patterns
360Giving uses Google Analytics and/or Matomo Analytics to understand how people use our websites. This allows us to understand usage at a broad level, such as how many people use our websites, what the most popular pages are, and what people search for. This helps us to monitor our impact and improve our tools and services.
You can opt out of this processing:
For Google Analytics you can find out more about how to opt out of tracking information at:
For Matomo Analytics: if you have set your web browser to “I do not want to be tracked” (DoNotTrack is enabled) then Matomo will not track your visit.
We will collect:
• The first half of your IP address (a unique string of characters that identifies each computer using the Internet Protocol to communicate over a network)
• User agent (information about the Operating System and browser that you use)
• Referrer (what page you arrived at one of our web pages from)
If you allow analytics cookies, we will set a first-party cookie that is valid for all 360Giving websites. This will allow us to see which actions have been taken by the same user, such as moving between 360Giving websites or returning after a period of time.
The Google Analytics and Matomo websites provide information about the cookies set.
We do not use this data to personally identify individuals, but it is possible that it could be used to do so, particularly if combined with other datasets.
Your activity on 360Giving websites is never shared with any external organisations or sent outside the UK, and cannot be connected to activity on other organisations’ websites.
The data is kept indefinitely, in pseudonymised form.